Launched in 2007, the Extra brand was developed with the changing needs of the Israeli consumer in mind, providing a variety of solutions to help maintain a clean and hygienic home.
At API Churi Distribution, we strive to provide our customers with high-quality solutions for their varied needs. We take pride in the innovativeness of Extra’s products, which are tailored to customer needs and leading market trends.
Extra’s cleaning product series comprise over 100 products in various categories, including:
Cleaning materials – dishwashing liquid, bleach, toilet cleaning materials, and toilet soap.
Cleaning accessories – abrasive sponges, cellulose sponges, multi-purpose cleaning rags, and general and floor cleaning cloths.
Kitchen accessories – sandwich bags, garbage bags, and disposable/ reusable gloves.
Detergents – washing powders, cleaning gels, fabric softener, capsule pills, and fragrant sprays for the dryer.